Epic Plans To Launch Its Own iOS Storefront In The EU This Year

This development is particularly significant as it will allow users to easily download Fortnite on iPhones. Back in January, Epic Games had revealed its plans to bring its games store and Fortnite to iOS.

Epic Plans To Launch Its Own iOS Storefront In The EU This Year - SurgeZirc India
Epic Plans To Launch Its Own iOS Storefront In The EU This Year.

Epic Games has recently announced that Apple has reinstated its iOS developer account in the European Union (EU), paving the way for the developer to launch its own digital storefront for iOS devices sometime this year.

This development is particularly significant as it will allow users to easily download Fortnite on iPhones. Back in January, Epic Games had revealed its plans to bring its games store and Fortnite to iOS.

However, it remained uncertain whether Apple would grant the developer account necessary for distribution. With the reinstatement of the account, Epic Games can now distribute its apps and content more easily across Apple’s various platforms.

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This favorable outcome for Epic Games is thanks to the EU’s new Digital Markets Act (DMA), which will officially go into effect on March 7. The DMA designates large services, such as Apple’s App Store, as “gatekeepers” and requires them to become interoperable with competing products to ensure compliance.

Under this law, developers will be able to take payments and distribute apps on iOS from outside of the official App Store. However, apps sold through third-party sales platforms still need to be approved by Apple through its Notarization process to identify and remove potentially harmful content.

The relationship between Apple and Epic Games has been strained since Epic Games introduced its own in-app payment option in the iOS version of Fortnite. By bypassing Apple’s payment system, Epic Games was able to retain the 30 percent cut of cosmetic upgrades and power-ups that would have otherwise gone to Apple.

This move sparked a lengthy legal battle in the United States, questioning the anticompetitive nature of Apple’s walled-garden approach. In response to Epic Games’ actions, Apple banned the developer from its platform, leading to a permanent injunction issued by a judge.

The injunction allows developers to avoid the 30 percent cut of sales that Apple takes through its in-house payment system. However, the ruling did not completely satisfy either company.

Apple was not pleased about being compelled to allow third-party payment options on its platform, while Epic Games was dissatisfied with the language of the injunction, which stated that Apple did not have a monopoly on mobile gaming and did not violate antitrust law by banning competing app marketplaces.

Additionally, Apple retains the ability to arrange fee structures to discourage developers from using third-party payment options. As it stands, the ruling is not expected to significantly reduce Apple’s current 30 percent cut of App Store sales.

Both Apple and Epic Games have appealed the rulings. The Ninth Circuit Court of Appeals in California upheld the district court’s decisions, and the companies subsequently took their appeals to the US Supreme Court, which declined to hear the case.

This is the current status of the ongoing legal dispute between the two companies.

Note: The content provided is a general overview and does not constitute legal advice. It is always recommended to consult with legal professionals for specific legal matters.

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